Xavier University Athletics

Let's March Campaign Officially Launched
03.01.16 | Men's Basketball
Fans are encouraged to use #LetsMarch on social media as they follow Xavier men’s basketball throughout the postseason.
CINCINNATI – Xavier Athletics officially announced the launch of its "Let's March" campaign today. #LetsMarch is a month-long Xavier men's basketball takeover focused on exciting Xavier supporters and gaining local fandom in the Cincinnati area.
The campaign is meant to capitalize on the program's continued success in March, including 10 conference tournament championships and 25 NCAA Tournament appearances – including seven Sweet 16 appearances and two trips to the Elite Eight. Â
The campaign includes a comprehensive promotional plan that includes outdoor, print, digital and social media with design by BLDG Refuge, LLC, a Covington-based boutique branding and design firm.
"We're excited to launch this campaign as we have an incredible opportunity to promote Xavier basketball in the minds of consumers during the month of March," said Brian Hicks, Associate Athletic Director for External Relations. "March is an exciting month for college basketball and we hope this campaign excites Xavier Nation and invites new fans to follow Xavier."
Fans are invited to download desktop and mobile backgrounds, social media profile pictures and more to participate in the #LetsMarch Campaign at GoXavier.com/LetsMarch. Fans are encouraged to use #LetsMarch on social media as they follow Xavier men's basketball throughout the postseason.
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The campaign is meant to capitalize on the program's continued success in March, including 10 conference tournament championships and 25 NCAA Tournament appearances – including seven Sweet 16 appearances and two trips to the Elite Eight. Â
The campaign includes a comprehensive promotional plan that includes outdoor, print, digital and social media with design by BLDG Refuge, LLC, a Covington-based boutique branding and design firm.
"We're excited to launch this campaign as we have an incredible opportunity to promote Xavier basketball in the minds of consumers during the month of March," said Brian Hicks, Associate Athletic Director for External Relations. "March is an exciting month for college basketball and we hope this campaign excites Xavier Nation and invites new fans to follow Xavier."
Fans are invited to download desktop and mobile backgrounds, social media profile pictures and more to participate in the #LetsMarch Campaign at GoXavier.com/LetsMarch. Fans are encouraged to use #LetsMarch on social media as they follow Xavier men's basketball throughout the postseason.
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